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Proximity marketing

Bluetooth marketing software : Proximity marketing on mobile phones through Bluetooth network access point - Alterwave develops its own interactive mobile solutions, which allow to sent content to mobile phones using Bluetooth access point.

May 2009 : Bluetooth campaign for San Raffaele Hospital in airports.

Alterwave Bluetooth mobile marketing

San Raffaele Hospital, their marketing agency and Alterwave, have set up a Bluetooth campaign in 3 major italian airports : Rome Fumicino, Torino Caselle and Milano Linate.

The campaign lasts 2 months and aims at generating donations for financing medical research.

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Direct mobile marketing on mobile phones

Alterwave develops its own interactive mobile marketing solutions, which allow any type of content to be sent to mobile phones, PDAs and SmartPhones by using Bluetooth technology.

Bluetooth marketing software : Presentation

The Bluetooth hotspots are installed in any public or private areas, and they are sending out the content to nearby mobile phones, free for the user over Bluetooth. These hotspots are managed centrally, for uploading content to be distributed by the hotspots, and to view statistics of the running campaigns.

Our team of technology and communication experts will make a success of all your proximity marketing operations, thanks to:

  • Support and advices during the design of the content
  • Management of the installation process
  • Measurement of results
  • A 100% free service for the consumers
  • Extremely high capacity systems for high traffic areas
  • Plug & play solutions adapted to your needs for your brands and campaigns (brand activation, buzz marketing, location-based services, street marketing, guerilla marketing, etc.)

From battery-operated portable units to network solutions, Alterwave is your best choice for a guarantee of success and effectiveness.

Our systems can either be rented on a short-term basis or purchased for longer-term operations.

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